The Time of Your Life: More Time for What Really Matters to You

Clock graphicWhen it comes to managing time, most people focus on one question: What do I need to do? Focusing only on what it is you need to do, however, does not guarantee that you are making any real progress. To-do lists can keep you busy, and checking off a series of tasks can provide the illusion of progress. But have you ever crossed off everything on your to-do list and still felt like you had not really accomplished anything? There is a big difference between movement and achievement.

Activity without purpose is the drain to a life of fulfillment.

Those who succeed in life, and more importantly, achieve fulfillment—whether they are consciously aware of it or not—have three things they consistently focus on to produce results in their lives:

  1. 1. They know what they want: The target or the result they are after.
  2. 2. They know why they want it: The compelling purpose that gives them the drive to follow through.
  3. 3 . They know how to make it happen: They have a flexible MAP (Massive Action Plan) to get them there.

Start with the end in mind. By focusing on the result you desire and the specific reasons that drive you, you’ll come up with a more effective action plan to get there. There are so many things competing for and demanding your attention in life, if you don’t make a conscious effort to decide in advance which things you’re going to focus on, you’ll live in reaction to demands of the moment.
Focus is the ultimate power that can change the way we think, the way we feel and what we do in any moment. When we change our focus, we change our life.

For a free download of the first session of Tony’s Time of Your Life 10-Day Audio Coaching System, go to

“There is no passion to be found in playing small—in settling for a life that is less than what you are capable of living.”
—Nelson Mandela


  1. I find that being a victim of hatred is the result of unfocused management of the life you lead. Comfort vs. Expansion. Sometimes, for example we are pushed into situations that do not allow us enough time to decide quickly enough on the results we desire.

    I like to mention the great hero Nelson Mandela, which was imprisoned on Rhoben Island for nearly two decades following rules of authorities. I believe he did not act small even amongst rules that made him feel inferior, instead he practiced the capabilities of his mind, Change your focus, change your life! I think there is a simple truth that once you find yourself in a place that those who do not allow you to relax under extreme conditions day to day you’ll have a recollection of all the moments you could have prepared better plans for the future, otherwise you’d probably have avoided more extreme disasters.

    In this case Start with END in mind, Mr. Robbins advises to use the result you desire to achieve before you go with your to-do lists and stay away from the illusion of progress, as they are the drain to a life of fulfillment. Not to get caught up with the demands of others that take your time and not to mistake movement for achievement(great hero Jim Rohn advised). The key here is to keep the three things in common of all successful people; 1.What 2.Why 3.How they do anything is how they do everything.

    PATRICK LIBUDA on March 26th 2013
  2. I just want to say that even though sometimes it’s a bit overkill, the Time Of Your Life program is fabulous. I still use elements of that system every single day and it is so helpful. I can’t say enough good things about it. It took me eons to write my COIs though. That was years ago and it was worth the time invested – With a little updating and maintenance on a regular basis, ten years later they are still relevant to my life today.

    KS on March 19th 2013
  3. Tony,

    Great Post! It is so easy to get stuck in the rhythm of everyday life. You just end up doing what you do because that is what you have always done. You go to work, check you email, and then hit your to-do list to show that you are making progress. In reality, you need to get out of the habit of just doing the same rhythm of things so that you make real progress. The points that you mentioned will really help you to reach that goal. Thanks for the great post!

    Brandon Jones on March 13th 2013
  4. Great post Tony. I once heard someone say that it is not “time management” but rather “priority management”- identifying what is most important and setting side time to focus and complete those things.

    Micah Perkins on March 12th 2013
  5. Nice post!

    I’ve already made the free download on the first audio session.

    Keep up improving our world Tony :)

    Paulo Moreira on March 11th 2013

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